Esquire Labs: The Best Electric Toothbrushes for a Hollywood Smile (2024)

If you want to take your dental hygiene routine up a notch and love a bit of smart tech, this is the brush for you. Our testers liked that it uses both traditional oscillation and sonic vibrations, so you get the best of both worlds.

It also uses AI technology to help guide you through your brushing, delivering a really thorough clean, and colourful flashes let you know if you’re pressing too hard or not using enough pressure. Our testers liked that it vibrates to let you know when it's time to move onto a new section of your mouth, although some found the vibration a little too subtle.

It offers a range of settings so you can customise to your preference, with testers finding it easy to switch between them. Plus, it remembers the last setting you used, so you don’t have to reset every time.

Testers also praised the brush’s sleek design, with no grooves or gaps for toothpaste to get stuck in and appreciated the convenience of being able to charge it in its carry case.

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For a super-simple brush that tackles both plaque and discolouration, look to this top-scoring model. There’s just one button that switches between the three cleaning modes – sensitive, clean and white – while the sonic brush head ensures every inch of your mouth is cleaned, including those hard-to-reach back corners.

Our testers liked how comfortable and gentle it was on sensitive teeth, but found it still had the cleaning power needed to remove stubborn stains and leave breath smelling fresh.

They did find the on/off button overly sensitive and the high-pitched noise when in use annoying, but these are minor niggles for an otherwise reliable electric toothbrush.

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This brush is Oral-B’s mid-tier option, with useful tech to keep you brushing for longer. Our testers noticed reduced plaque levels after the trial period and the six cleaning modes, pressure sensor (to alert you to when you’re brushing too hard) and pace timer (to ensure you’re brushing each section of your mouth for long enough) will all help to keep your teeth in top condition.

It connects to an app on your phone via Bluetooth too, so you can get real-time brushing feedback and advice. Data is stored and synced to the app when you open it, so you don’t miss out if you don’t use it regularly.

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Similar in look to its predecessor, this toothbrush is made from the same bacteria-resistant silicone but has been upgraded to an improved slim-fit design and new brush head, which claims to be twice as effective at reducing bristle breakages.

The real highlight though is the seemingly never-ending battery life that lasts a staggering 365 days on a single charge. Its oval shape proved to be slightly awkward to manoeuvre in some areas, but did leave most with cleaner-feeling teeth, without being too rough on gums.

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If you’re finally ready to leave your manual brush behind, this is the best bet for your first venture into the world of electric. The majority of our panel found the vibrations weren’t too overpowering, managing to remove plaque without causing any discomfort.

The pressure sensor was a winner, helping to keep the over-vigorous in check, while the brush itself was smooth to manoeuvre. It wasn’t the most subtle when it came to noise levels; our lab test rated it as loud, however, most testers didn’t flag this as an issue.

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Philips' newest launch gave all of our testers a dentist-worthy clean, leaving almost everyone seeing a visible improvement in the amount of plaque on their gnashers. If you’re a fan of all things AI, it connects to the brand's very own app, to help you record your brushes and give you personalised tips to ensure you're taking good care of your smile.

The sleek design also earned it some brownie points, especially its slick travel case – because who says your electric toothbrush isn’t a fashion accessory? It did record as ‘loud’ on our noise meter but this didn’t turn off our panel, with nearly everyone looking to continue using it after the test.

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The iO9's space-age design is backed up by a lot of tech under the hood, from artificial intelligence to real-time mapping of your mouth, which flags hotspots and missed areas.

The Oral-B app, which tracks achievements and scores you on your daily brushing performance, is fun for a while, but once you've figured out the best technique the urge to get your phone out every time you brush your teeth starts to wane.

Even without the app, our testers found it powerful and effective at cleaning thoroughly, with a useful colour-coded light system telling you how hard or soft you’re brushing. The seven cleaning modes also make it easy to adapt to more sensitive teeth and the tongue cleaning mode proved popular, too.

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You want your electric brush to be smart, but you don’t want it to be complicated. Handily, Philips’ DiamondClean brush is another easy-to-use option. You can rotate through the five cleaning modes mid-brush using the button on the front, while soft, flexible bristles makes cleaning teeth gentle yet effective.

Instead of oscillating like some options on this list, both the Philips brushes we’ve covered use sonic technology that pulses water between your teeth, and this model offers a punchy 62,000 vibrations a minute. Our testers noted a visible reduction in plaque after the trial period and rated its USB travel case, which doubles up as a charger.

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You can subscribe to almost anything these days, and toothbrushes are no different. The Ordo Sonic+ can be bought on its own or as part of a subscription, where you’ll get oral care products and a replacement head every two to three months.

You've got three colour options to choose from and there are four separate brushing modes to cycle through, for maximum comfort and cleaning. Our testers were also impressed with its three-week battery life.

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This is the brush to go for if you have sensitive teeth. It comes with three differently sized brush heads that are designed to clean your teeth and gums thoroughly, and will even tackle braces, implants and bridges. There are seven cleaning modes to pick from, but no pressure sensor, which is a little disappointing at this price.

Our testers liked its compact size and found it easy to control, even if the on/off button was a little sensitive. Teeth felt cleaner after use without damaging enamel or gums.

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Whether you’re a coffee addict or a red wine fan, this whitening duo uses blue light technology (instead of chemicals that leave teeth feeling sensitive) to eradicate even the toughest of stains. The kit comes with its own toothpaste too, which is activated by blue light to accelerate the whitening process.

Testers appreciated how straightforward this set was to use and were impressed with the variety of cleaning modes available on the brush. The panel said teeth looked noticeably cleaner after the trial, with most intending to continue to use the duo.

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If you're trying to up your sustainability game, this toothbrush will help. The brush heads are made from plant-based castor oil and corn starch and can be returned to the brand directly to be recycled.

As for the clean, it left most impressed with how bright and plaque-free it left their pearly whites, while still being gentle on teeth. The standout feature for us though was the UV light case, which cleans your brush when its inside – brushing doesn't get any smarter than this.

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Don't know where your charger is? That's not a problem – for 300 days at least – with this electric toothbrush.

It didn't spark any sensitivity issues and it was a doddle to reach every tooth. It banished morning fuzz and was a winner for its professional-feeling clean and premium look.

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